Why Nutrition Coaching?

Sometimes, it can feel as though the body we once had - the one that obligingly responded to a few quick tweaks to our eating, drinking and exercise habits - has deserted us and been replaced by a sluggish, weight-gaining, out-of-control imposter.

It's frustrating when the old quick fixes we used to rely on turn their back on us and disappear off into the mid-life sunset. The good news is you don't have to tackle this alone.

Nutrition coaching empowers you with the information, skills and daily actions you need to nourish the body you have now and to live your happiest, healthiest future. It's about giving you the tools you need to take control and implement long-lasting sustainable change to support your body and wellbeing in your 30s, 40s, 50s and beyond.

Gen Hallam

I'm a certified Nutrition Coach with Precision Nutrition, the world’s largest and most respected private nutrition coaching education provider.

My passion for food and nutrition, and the huge impact that better nutrition can have on our everyday health and wellbeing has given me the drive to want to help others make transformative changes to the way that they nourish themselves.

I'm based in Hitchin, Hertfordshire but many clients find that connecting via video calls works best around their busy lifestyles.

Nutrition coaching for a happier, healthier you

Client-centred appraoch

There is no one size fits all approach when it comes to nutrition. Your coaching journey will be as individual as you are, and together we will follow a path to a healthy, sustainable way of eating tailored to you and your lifestyle.

Coaching for deep health

A whole-person, whole-life approach is the key to success. W|e are complex humans living in complex environments. How and what you eat can be the launching point for you to work towards balance in all aspects of your health and life.

Enhancement, not restriction

No diets, no fads, no banned foods, no one-size fits all approach. Just good, honest advice on what and how to eat to form long-term sustainable eating habits to feel at your best now and for the rest of your life.

Client Feedback

"Supportive and motivating, knowledgeable and passionate, understanding, and non-judgemental...Gen really gets to know you as an individual, helping you to embed the right choices and changes that can work for your life.

Understanding the changes in my mind and body and realising that what I was doing in my 20s and 30s to get fit and lose weight was not so applicable in my 40s was a huge eye-opener. I feel healthier, less stressed, have more control, understand my body and mind a whole lot better and have lost quite a few inches too. But fundamentally, my absolute takeaway is that I have finally achieved the golden ticket, which for me is consistency.

I had my annual blood test results back and for the first time in my entire life my tests came back as green and were that of a normal person, this is unbelievable and has never happened before. [It] is absolutely down to better eating, understanding my body, exercise water intake etc. - everything I learnt from you. "


"The reason behind me taking nutrition coaching was because I was stuck in a rut with diets not working, feeling fatigued and unmotivated to put myself first... and to lose weight and fit into my clothes. I just felt that all the other diets were not sustainable, and I needed to identify what would work with my body and palate. I was also experiencing health issues around menopause and other health concerns [and] I knew that if I got my diet right, then things would improve.

After the 6-week course, I felt that I had total control of my eating habits and knew what worked well for my health and weight loss, and understood portion sizes. I have definitely noticed more balanced mental health and weight loss energy levels have also increased.

Gen was an amazing, empathetic and a supportive coach throughout my 6-week course on MST and through the meal planning and advice on WhatsApp, which enabled me to stick to a new way of eating that is sustainable. Thank you Gen.…."


Oat Bowl

Nutrition for your 30s, 40s and beyond

With so many transitions happening for women in midlife, coupled with the demands of work and caring for older or younger family, we can be left feeling overwhelmed, overstretched, and our own health and self-care fall to the bottom of the priority list.

All those draws on our time and energy make it difficult to consistently implement good nutrition, especially when relying on willpower and good intention alone.

By learning how you live, listening to your needs, discovering what's really important to you, and then working with you to instil long-lasting behavioural change, we can create the a nutritional approach that works for you based on your goals, your needs and your lifestyle.

Nutrition Coaching Services

Nutrition Review - £70

A one-off consultation to give you an initial steer on beneficial changes you can make to your nutrition. The cost is redeemable against a 6-week Nutrition Coaching package if booked within 6 weeks of your Nutrition Review.

This package includes:

  • Pre-consultation questionnaire
  • 1-week food diary analysis
  • 60 minute in-depth consultation to talk through your current eating habits, lifestyle, and environment in relation to food, and to identify and discuss beneficial updates you can make to what and how you eat.
  • Package of reference material to help you implement the changes we discuss.
healthy nutrition

6-Week Nutrition Coaching Package - £270

A 6-week kick starter nutrition coaching package focusing on building healthy nutrition habits to set you on the path to long term sustainable change. Lasting change does not come through willpower and good intention alone, but habit forming, accountability and consistency.

The 1-2-1 nutrition coaching package includes:

  • 60 minute in-depth introductory consultation to find out more about your current eating habits, lifestyle, and environment in relation to food and to identify and discuss your health nutrition goals in more detail.
  • 5 x 40 minute nutrition coaching sessions focusing on skills, practices and actions to build new healthy nutrition and lifestyle habits
  • Regular contact between coaching sessions (using WhatsApp or your preferred messaging platform) to provide support, accountability and encourage consistency.
  • Coaching materials and information sheets for reference between sessions
  • Tailored meal and recipe suggestions

6-Week Continuation Package - £215

Experience shows that a 12-week programme of nutrition coaching allows time for new habits to embed and for evidence of what is sustainable and effective for you to start to emerge. I ask for an initial commitment for 6 weeks in the first instance to allow you to see for yourself how nutrition coaching can help you rather than committing to a full 12 weeks from the outset.

The 6-week continuation package follows completion of the initial 6-week coaching package and includes:

Healthy nutrition concept
  • 6 x 40 minute nutrition coaching sessions reviewing the health and nutrition goals you identified at the start of your coaching journey, building on the skills, practices and actions introduced in the first six weeks, and introducing additional skills that promote long-lasting change.
  • Regular contact between coaching sessions (using WhatsApp or your preferred messaging platform) to provide support, accountability and encourage consistency.
  • Additional coaching materials and information sheets for reference between sessions.
  • Additional meal and recipe suggestions.

Individual Follow-Up Session - £45

Whatever your health and nutrition goals, its always good to review these at regular intervals, check that you're on track, and have accountability and support to consistently work towards these.

This 40-minute follow-up coaching session is an opportunity to discuss how you're progressing, address any obstacles you may be facing, set new goals if applicable. If you feel ready to work on new skills to add to your toolkit this is a great time to discuss these too.

Special Programmes & Events

40s Woman and Beyond: Wellness Starter Kit - £199

Our bodies go through key changes in our 40s and taking time to update how we live, exercise, and nourish ourselves is essential to feel better now and to set us up for a happier and healthier future.

It’s about making small, manageable changes that together can make a real meaningful difference to how we feel during our 30s, 40s, 50s and beyond.

The 40s Woman and Beyond: Wellbeing Starter Kit helps provide much-needed clarity on how to move, nourish and support your body through this midlife time of change.

The 40s Woman and Beyond: Wellbeing Starter Kit includes:

  • FREE 30-minute introductory consultation

  • Tailored 60-minute consultation with Anna Black (personal trainer and perimenopause specialist) & Gen on exercise, nutrition, and lifestyle support to help you work towards your midlife wellness goals
  • 40-minute Personal Training session with Anna Black (online or in person at Anna’s studio in Hitchin, Hertfordshire)

  • Personalised ‘Wellbeing Starter Kit’ resource pack including exercise plan, nutrition plan, recipes, lifestyle guide, and useful resources

  • On-going support between sessions, via WhatsApp or your preferred messaging platform

  • 30-minute follow-up consultation with Anna & Gen

Sign me up!

40s Woman and Beyond: Life Hacks - £50

28th September 2023

Smooth out the bumps and enjoy the ride. Our 40s and early 50s are a time of change but by making a few small positive adjustments you can not only feel better now but also take control and support your body for the future.

Come and enjoy an evening of discussions and take away ideas on nutrition, exercise and finding that daily joy. Relax an the intimate and cosy atmosphere and learn how to support your mind and body now, as well as your future self.

Included in the ticket is a light evening meal plus a glass of wine or kambucha cocktail. Teas and coffees will also be served.

The event will include:

  • Presentations and discussion focussing on the three key areas of Movement, Nutrition & Lifestyle

  • A booklet on nutrition and movement to help you take the next step

  • A gift bag ready for you to try out some of the ideas discussed at the event
  • Follow up information including useful links and recommendations, strength format videos, nutritious recipe ideas

40s Woman & Beyond Corporate Packages

A 2022 cross party House of Commons Women and Equalities Committee report highlighted that lack of support for women with menopausal symptoms in the workplace is pushing highly skilled and experienced people out of work. The Fawcett Society’s Menopause and the Workplace report showed that one in ten women who worked during menopause have left a job due to their symptoms. With women over the age of 50 being the fastest growing segment of the workforce, this is an opportunity for forward-thinking employers to retain and support their talent.

Understanding what they may experience both before and as it happens, can help women to make constructive changes and feel positive about their future within the workforce. 40s Woman and Beyond's Anna Black and Genevieve Hallam have collaborated to develop four packages drawing from the latest research enabling company leaders to support their people agenda and create positive impact.

  • Elevate: Lunch and Learn for the Women in your Workforce. 60-minute in-person lunchtime event. The perfect way to introduce the importance of the topic within your organisation, and provide some top tips in an accessible and incorporative format

  • Uplift: Harnessing Power, Productivity and Performance in our 40s and Beyond. 2-hour in-person event. An immersive and uplifting event discussing the changes women experience and the small life updates that help them take control and thrive. This package allows those attending to relax, talk and come away feeling positive and empowered about their future in the workplace

  • Understand: It’s Not Just a Hot Flush. Lunch and Learn for Leaders and Colleagues. 60-minute zoom event.This is an awareness session for the whole workforce, including team leaders, to enable them to support and get the most out of their employees who experience perimenopause

  • Thrive: An In-Depth Look at Change in your 40s and Beyond. 5 x 1-hour zoom sessions. A deeper look into the science, research, changes and ultimately the life updates women can make to support their bodies with movement, nutrition and lifestyle to thrive in the workplace

It's good to talk

I'm always happy to have a chat on the phone or by email to answer any questions you may have before making a commitment to any of the packages or events you see here.

Get in touch and we can arrange a free 20 minute call.



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